Jill Lajdziak Comes in as Smart USA Exec
Jill Lajdziak, former Saturn head for the deceased General Motors brand, will now head SMART USA. Not much time off for Jill – just earlier this year the Saturn president was wondering if the American make would survive GM cuts and troubles facing “The Big Three.” By January 1st 2010 she’ll be taking the reigns as top dog at Smart Car’s company.
Penske Automotive has hired Jill to lead the team; she brings over 30 years experience including, but not limited to, the auto maker which brought back suicide doors on their S-Series Coupe, and we will always thanks her for it. According the Penske – “Ms. Lajdziak has a reputation for building brand awareness and customer loyalty through a focus on the customer experience and cultivating a strong dealer network. In this role, Ms. Lajdziak will lead the smart field sales organization, including directing all aspects of advertising, marketing and sales promotion for the smart brand, and will work directly with the smart dealer body to develop business opportunities.”
Penske Automotive is the exclusive distributor of the smart fortwo and related parts in the U.S. – supporting 79 smart retail centers throughout the country.
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